Human thinking at the speed of change.
World Design Love creates the space to balance the demand for speed with human judgement, to deliver the right strategy, not just the fastest one.
Earth brand
Created in partnership with the United Nations, Earth Brand is a global consumer brand co-created with five international brands, climate change experts (and sceptics), and over 1,000 citizens across cities worldwide. Translated into multiple languages, it was designed so people everywhere could understand it in their own countries. The vision was to recruit 100 international brands which would reach over 6 billion people. The project was shared at COP27 and approved by the United Nations.
Client
United Nations
One Yamaha
Seeking a more commercially ambitious plan than in previous years, Yamaha’s US leadership team turned to co-creation to shape its Annual Sales, Product and Marketing Strategy.
Over a three-day programme grounded in data and research, 40 leaders co-created a One Yamaha Business Plan - building conviction, confidence and shared ownership across the leadership team.
Client
Yamaha US
#swindonmakeithere
A new place brand for Swindon, created to support regeneration plans led by Swindon Borough Council. The brand was co-created with more than 100 local participants — including citizens, businesses, artists, entrepreneurs, educators, healthcare and charity workers, and town councillors.
Together, they shaped a shared call to action to build local pride and attract external investment, encouraging ambitious businesses to build their future in Swindon.
Rooted in the town’s industrial and manufacturing heritage — from railways to automotive and technology — Make It Here reflects both where Swindon has come from and what it offers today: a place where anyone can make it. Described in workshops as a “hidden jewel” — diverse, vibrant, inclusive, and well connected — the brand positions Swindon confidently for future growth..
Client
Swindon Borough Council
The Zefir
A new concept in Italian luxury
The Mall Luxury Outlets co-created a new global brand experience with its in-house teams across fashion, marketing, product, sales, and design. As Italy’s premier out-of-town luxury shopping destination — home to some of the country’s most prestigious fashion and beauty brands — TMLO set out to create a distinctive new concept that could travel internationally.
Over three co-creation sessions, a cross-functional group worked together to develop a new name, product offering, and immersive brand experience designed specifically for overseas markets. The process was intentionally led from within, with the CEO wanting the team to build the concept themselves — ensuring shared ownership, clarity of vision, and long-term confidence.
The result was The Zefir: a brand inspired by the idea of Italian luxury as a warm Mediterranean breeze — something that could travel effortlessly across borders and cultures. Designed and curated entirely by the in-house team, the concept was successfully developed for launch in the Far East market.
Client
TMLO
Powertown
Find Your Jam
Delivered in partnership with Bath Spa University, Find Your Jam was a three-part creative communications programme supporting emerging musicians to define their identity, story, and positioning within the music sector.
Developed as part of wider outreach across the South West of England, the programme was delivered in collaboration with Creative Power Town, an organisation dedicated to giving young people access to professional musicians, venues, and real industry experience.
The workshops were designed to build confidence and help participants understand how to communicate their offer more clearly and professionally. Across three sessions, musicians were guided through defining the essence of their story, shaping their narrative, and developing a visual identity.
The programme culminated in a live performance at the Komedia Theatre in Bath launching the programme publicly.
Client
Bath Spa University
Art of Pasta
An immersive collaboration with The Pasta Laboratory, Art of Pasta brings together handmade pasta and wine-label design through the shared belief that everyone is creative.
Designed for teams, the workshops build trust, strengthen collaboration, and develop creative thinking and agility — while giving organisations valuable time out of day-to-day pressures. Fast-paced, playful, and hands-on, participants leave having made fresh pasta and designed their own wine labels, with renewed energy and connection to each other.
Client
The Pasta Laboratory